ABOUT US

Reinventing the value of rural land

We combine data, technology, and a long-term vision to transform a forgotten resource into a driver of sustainable development and profitability.

ABOUT US

Reinventing the value of rural land

We combine data, technology, and a long-term vision to transform a forgotten resource into a driver of sustainable development and profitability.

[ Our Mission ]

[ Our Mission ]

A new future for the countryside.

A new future for the countryside.

Our mission is to unlock the potential of rural land, an underutilized asset. We apply technology and data to identify the best use and the ideal client for each plot, turning it into a real opportunity.

Our mission is to unlock the potential of rural land, an underutilized asset. We apply technology and data to identify the best use and the ideal client for each plot, turning it into a real opportunity.

[ Our Vision ]

[ Our Vision ]

Technology, AI, and lots of data

Technology, AI, and lots of data

We have developed proprietary AI and big data systems that analyze land at scale, drastically reducing the costs and time of traditional studies.

We have developed proprietary AI and big data systems that analyze land at scale, drastically reducing the costs and time of traditional studies.

[ Our Values ]

The principles that guide our work.

The principles that guide our work.

The principles that guide our work.

Constant Innovation

Committed to developing cutting-edge technology to always stay one step ahead and deliver the best solutions.

Long-Term Vision

We don’t aim for quick results, but rather to create a lasting and sustainable impact in the rural land sector.

Learning Culture

We foster a culture of continuous improvement, where every project and every data point teaches us something new to keep evolving.

[ Team Members ]

[ Nuestro equipo ]

[ Team Members ]

The team behind the technology

The team behind the technology

We combine data, technology, and a long-term vision to transform a forgotten resource into a driver of sustainable development and profitability.

We combine data, technology, and a long-term vision to transform a forgotten resource into a driver of sustainable development and profitability.

Team Image
Victoria Hermida
CEO & Founder
Team Image
Victoria Hermida
CEO & Founder
Team Image
Costanza Pinto
COO & Founder
Team Image
Costanza Pinto
COO & Founder
Team Image
Alfonso Herrero
Marketing Specialist
Team Image
Alfonso Herrero
Marketing Specialist
Team Image
Amaya Jimenez
Head of IA
Team Image
Amaya Jimenez
Head of IA
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Matías Figares
Landowner relations
Team Image
Matías Figares
Landowner relations

[ Our Achievements ]

A recognized track record of innovation

We are pioneers in Spain, and the industry has acknowledged it.

  • Entrevista

    Entrevista en Radio Intereconomía
  • Premio

    Solvia PropTECH 2023 a la startup más innovadora
  • Premio

    Premio Women Pitch Competition 2023 otorgado por La Nave
  • Entrevista

    El mundo

    ¿Cómo monetizar los terrenos de la España rural? Orygen tiene una idea

  • Ponencia

    Pitch Competition Laminar Pharma - GBO
  • Entrevista

    Next Gen PropTech and Marketplaces 2023.
  • Artículo

    ABC Economía

    Bosques con inteligencia artificial para cerrar el círculo de la sostenibilidad

  • Premio

    Premios El Referente 2022
  • Artículo

    El Referente

    TOP15 de startups españolas de cambio climático a seguir en 2023

  • Premio

    Premio Madrid Impacta 2023 mejor empresa social del Ayto. Madrid.
  • Premio

    SustainabITALY” Awards 2022 otorgado por YPO